Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive -

MERCEDES TECNOLOGIC

TAME THE CITY

The new Mercedes models come equipped with a range of features designed to transform city driving.

Packtronic guided parking simplifies every manoeuvre, at no extra cost to the user. Adaptive Brake, hill-start assist, Agility Control, Thermatic automatic climate control, Tempomat cruise control and the rain sensor turn every urban journey into a smooth, controlled driving experience. The multifunction steering wheel and automatically folding day/night mirrors complete this technology package designed for the city. Every feature was selected to address a precise everyday urban constraint, from the tight parking space to the unexpected downpour, without ever complicating the driving experience. This accumulation of technologies, invisible at first glance, becomes, once experienced, the range's most concrete differentiator. The site translates each of these innovations into an immediately understandable everyday benefit, far from the automotive sector's usual technical jargon, so every driver instantly grasps what the technology actually changes for them, journey after journey, without ever having to open the owner's manual.

Glide from one avenue to the next, the city is yours. A promise kept at every red light, every parking space, every downpour.

ROLE

•   Art Direction
•   Illustration
•   Animation
•   Design
•   UI




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